Healthcare | Accountable Care
Copley Raff Inc. is the leading voice and strategist in the alignment of accountable care organizations with philanthropy to realize population health objectives. We were early responders to the changing healthcare paradigms that emphasize population health and primary care, along with an increasingly uncertain reimbursement and financial environment. We have published several articles in Becker’s Hospital Review and are a leading voice in encouraging hospital fundraisers to be local leaders in this effort. As the needs of hospitals change along with the ways they will become financially sound, so to must fundraising priorities and techniques change.
Today Copley Raff works with healthcare organizations that have or will transition to the accountable care model to adapt to the pillars of healthcare reform and to sustain and expand their mission. We do this by connecting the dots and creating bridges between healthier communities, hospital viability and philanthropy.
As hospitals and integrated healthcare systems make the transition to Accountable Care Organization (ACO) status, they must focus on four outcomes:
At the same time, as institutions work to adopt ACO models, many are experiencing their thinnest margins in memory. The question they are facing is:
How will my organization secure funds to support our new accountable care community health programs and their measurement?
We believe the answer lies in a well-designed and redirected advancement program that employs new strategies to support ACO and accountable care communities. Philanthropic funds can be secured from the broad local public, individual philanthropist, corporations and foundations to support the implementation and measurement of community health initiatives.
For many reasons, hospital based advancement offices should provide the leadership to support population health and ACO initiatives.
The following are examples of where philanthropy, rather than hospital operating funds can be used to support ACO and population health objectives:
Accountable Care Community: Organizing, Start-up & Operations
Health: Cancer, Diabetes, Disabilities, Exercise Nutrition & Weight, Family Planning, Heart Disease & Stroke, Immunizations & Infectious Diseases, Maternal, Fetal & Infant Health, Mental Health & Mental Disorders, Mortality Data, Older Adults & Aging, Oral Health, Other Chronic Diseases, Other Conditions
Economy: Economic Climate, Employment, Government Assistance Programs, Homeownership, Income, Poverty
Education: Educational Attainment in Adult Population, Higher Education, School Environment, Student Performance K-12,
Environment: Air, Built Environment, Energy & Sustainability, Toxic Chemicals, Water
Prevention & Safety: Substance Abuse, Wellness & Lifestyle,
Social Environment: Demographics, Family Structure,
Transportation: Personal Vehicle Travel, Public Transportation, Roadway Congestion