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Hospitals Returning to Their Philanthropic Roots

This article written by CRI President Larry G. Raff, MPH originally appeared in the May 2, 2012 electronic edition of Becker's Hospital Review. The more things change in healthcare, the more we should revisit what had worked in the past. About 60 percent of hospitals and healthcare systems across the United States have non-profit status, and can link their ...
/ Emerging Ideas, Healthcare
endowment

Endowment Fundraising – Weighing the Options

Perhaps the most confusing terms in the fund raising universe is “endowment.” It seems there are as many perceptions and definitions for the word as there are people talking about it. How do you personally define endowment, the nature of an endowment gift, or an endowment campaign? I recently led a session on endowments at the South Carolina and North ...
/ Insights, Planning & Strategy
be in the moment

Be In the Moment…to Get Hired

Professional success. For many fundraising executives, that means a constant inching upward on the career ladder. Clearly, ambition, drive, and motivation are critical factors in moving the needle for ourselves as well as our organizations. And, as executive recruiters, we are always on the lookout for advancement candidates willing and able to lead with energy, skill and - in ...
symbolical head

Ask – Don’t Assume – About Your Donors

You may be familiar with the old adage about the word “assume”… that it makes a “donkey’s rear end” of “u” and “me.” And this is especially true when it comes to major gift fundraising. The first lessons of Philanthropy 101 include knowing your donors and their philanthropic aspirations. It takes significant time, effort, and research to gain this understanding ...
/ Insights, Major Gifts, Training
mailbox full on money

The REAL Value of Direct Mail

The traditional (and frankly easiest) way to evaluate a direct mail program is to determine net revenue and the number of donors you keep, gain, and lose. A mature and well managed program will invest in acquisition, end the year with more donors and, if you are really good, achieve an overall higher average gift to boot. Results are evaluated ...
/ Planning & Strategy
ladies with coffee

Creating Financial Rapport with Your Donors

Rapport. That wonderful – and productive – state between two or more people when everything just seems to align. The right words, and empowering body language, bring the conversation and its results to unexpectedly high levels. Some gift officers are able to naturally bring rapport to their relationships with their donors and prospects. This in turn lays the foundation ...
/ Insights, Planning & Strategy